Priyadarshini Singh: Publicity ke liye kuch bhi karaga – Raja Chaudhary ko banaya bakra

By Suparna Seth – Futuristic Media Network (editor (dot) futuristicmedia (@) gmail (dot) com)

Priyadarshini Singh the wannabe starlet who tried her level best to hook Rahul Mahajan in Rahul Dulhaniya Le Jaayega told one of her friends in Mumbai “Publicity ke liye kuch bhi karaga” before she left for Argentina for the shoot of the Endemol India-produced show on Imagine – Wiipe Out. And sure enough her lived up to her words. She slapped none other than Raja Chaudhary who has got a reputation for beating be it his ex-wife or girl friend. Apparently, when Priyadarshini Singh realised that Raja Chaudhary was drunk at the airport and was behaving erratically, she seized upon the opportunity to get into a confrontation with the hot-headed Bhojpuri actor and producer. She began to prod him and answer back to all that a fully drunk Raja had to say. “She was trying hard to confront Raja and pick up a fight with him. According to a member of the group who is also participating in the same show and who was an eye witness to the incident, Priyadarshini didn’t everything possible to irritate Raja Chaudhary. Initially Raja ignored her and went on with his generic ranting about the other passengers around them who were starring at the group. Raja was particularly irritated with the stares he was getting from the fellow passengers in the waiting area of the airport and was generally cursing them under his breath.

Priyadarshini Singh – herself on the lookout for an opportunity to hit the headlines once again – accosted Raja as though the other passengers were her brothers and sisters. Raja in turn let her have some of the choicest Bambaiya ‘gallies’ in three languages – Hindi, English and Bhojpuri.

This infuriated Priyadarshani Singh who hit back at Raja with equal vengeance anger. But when Raja wouldn’t stop his tirade of expletives, she slapped him real hard, say eye-witnesses at the airport. According to our sources the incident took place at the airport between 3.30 am and 4 am. Priyadarshani even walked up to the CISF personnel on duty at the airport in an obvious attempt to file a complaint against Raja. Like most wannabes and unknown starlets seeking their 11 seconds of fame on the boob tube, she wouldn’t want to let go of an opportunity to hit the headlines on every news channel by filing a police complaint against her tormentor.

Raja Chaudhary was saved when Endemol India officials accompanying the participants intervened and broke up the fight. They had a tough time convincing Priyadarshini Singh not to talk to the police, but a veiled threat of disqualification from the show did the trick and Raja was saved by the skin of his neck.

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Bigg Boss 3 better, funnier than Bigg Boss 4, says India

By Ashish S – Futuristic Media Network


What’s gone wrong with my favourite TV Channel Colours and my favourite TV show Bigg Boss this season, asked 21-year-old racing enthusiast Ravi Shetty. Like Ravi, thousands of Indians are asking probably the same question. While Salman Khan, aka Chulbul Pandey has done his best, something definitely seems to be lacking in Bigg Boss 4, reveal results of a snap telephonic poll conducted by content syndication firm Futuristic Media Network. Most Indians polled said they preferred the Big B and the inmates in Bigg Boss 3 as compared to the inmates this season. The poll was conducted by asking about 5000 random youth across the country for their feedback.


Says Editor of Futuristic Media Network and media analyst, Flynn Remedios, “After watching Big B, Amitabh Bachchan’s charismatic and dignified role as host of Bigg Boss 3, most Indians were expecting much much more in Bigg Boss 4. The expectation levels were further fuelled by the PR Blitz unleashed by the channel Colours in the days preceding the show. There were reports of Rajesh Khanna, Pamela Anderson, Shiney Ahuja, Neetu Chandra and several other big names as inmates of the house. However, what actually happened turned out to be much less than expected. We were left with a motley bunch of chors, dakus and a psycho who used filthy, abusive language on the first day in the house and had to be thrown out.”


“Last year, international model Claudia Ciesla (co-incidentally introduced to Bigg Boss 3 by Flynn Remedios) brought in the phirang and oomph element as well as added to the entertainment factor with her sometimes quixotic attempts at speaking and learning Hindi. Then there were stalwarts like comedian Raju Srivastava, Poonam Dhillon and Vindu Dara Singh who had a great fan-base and fan following both in rural and urban India. Sometimes I feel Salman Khan though brilliant, lacks the charisma and global appeal that the Big B brought to the previous season.”


Salman Khan is a super star, Big B is an enigma. His voice as host, during the last season was enough to send a shiver down most spines and inspire awe and admiration, while Sallu bhai’s voice though entertaining and funny is not awe inspiring. While Salman can definitely do really well in a movie like Dabaang or Wanted, Bigg Boss is not a movie. Reality TV on the small screen is very different from a cinemascope presentation. Besides Big B had a great fan following among the older audiences as well, opines Flynn Remedios, analysing the results of the poll.

CLAUDIA CIESLA: BRINGING INDIAN AND EUROPEAN TELEVISION CLOSER

Super model’s presence in Reality Show Bigg Boss sparks off a series of articles and interest in Indian television in the European press

Popular supermodel Claudia Ciesla gets Channel Colours a few million new viewers from Europe.


By Frank Franklyn – Futuristic Media Network


When Endemol India and the channel Colours decided to sign on German supermodel Claudia Ciesla for the third season of their very popular show Bigg Boss, maybe they didn’t realise that Claudia – who is a very popular ramp and fashion model in Germany and the rest of Europe – would become some sort of a brand ambassadress for Indian Television.



Knowingly or unknowingly, Colours as a brand has ensured that its reach has spread to Europe and Germany for sure. Says Claudia Ciesla’s manager in Germany Gergor Kaden, “A lot of people in Germany have begun watching the channel Colours thanks to Claudia as she is very popular as a model, singer and fashionista out here. While the channel would have otherwise been an unknown entity among the common man in places like France, Germany, Italy, Poland, etc., Claudia’s presence and persistence in Bigg Boss has sparked off a flurry of media activity.” In the last six months, there must have been about 2-3 articles on Indian television, but the last two months has seen about 8-10 stories on the ‘booming Indian television market’.



Claudia Ciesla’s Indian publicist Flynn Remedios – himself a senior journalist and Media Analyst says: “While Bollywood and Bollywood movies were discussed and have been mentioned time and again in the European press and media, in the last two months, thanks to Claudia Ciesla’s ongoing stint in the popular Reality Show Bigg Boss, Indian Television shows have become the apple of the European media’s eye. At least 8-10 articles have appeared in the mainline European print media in the last one month alone,” explains Flynn, adding that one of the biggest German (and European) papers BILD has published two articles on Bigg Boss and Indian television shows in the last one month itself.



“A prestigious eco-political magazine FOCUS has also written about Indian Television. Local newspapers in Germany, Poland (from where Claudia originally hails) and Baveria (where she currently stays) have also run articles on Reality Shows in India,” adds Flynn Remedios displaying the clippings of these articles. “It’s not just the tabloid press or the entertainment media that’s suddenly taking additional interest in India. It’s also the business, commercial and financial media. Analytical articles have appeared on the advertising potential, the reach, etc of Indian channels like Colours. Even the quality of Indian TV programming and software has come under scrutiny with the latter coming out in a very positive and encouraging way,” explains Remedios. “Indian TV shows, their packaging, presentation, style, concept, publicity strategy and the works are now being discussed in detail in the European trade media,” informs Flynn Remedios, who tracks the international media with an eagle’s eye for his clients.

Another media analyst and entertainment journalist, Rejane Coelho opines that Claudia Ciesla’s participation has bridged Indian television with the mainline European media.

“It’s not just the print media in Germany and Europe, even local television channels have run clips and footage of the Indian version of Bigg Boss regularly, showcasing Claudia Ciesla’s performance – something which they probably would not have done if she was not in the show. She could barely speak a few words in Hindi when she very bravely went into the Bigg Boss house,” says Remedios, who was responsible for Claudia Ciesla’s media strategy, branding and imaging in India.


“Even I was worried. How would Claudia cope? How would she manage when her culture, customs, diet and lifestyle are so very different?” But Claudia Ciesla the fighter has managed to stick on for almost ten weeks, when others like Sherlyn Chopra with a much greater fan following were evicted in the first phase of the show itself.” Between Greg and myself, we had given her 6-8 weeks, says Remedios, but she has really done well for herself.

“When the show went on air, some of my media friends and even editors said Claudia Ciesla was a bimbette and kinda dumb. But that was a well-thought of strategy to lie low and stick around,” adds Remedios whose strategy has probably helped his client do what other Indian actresses like Sherlyn Chopra (co-incidentally his former client) failed to comprehend. Keeping a low profile, lying low was a rehearsed strategy. Claudia Ciesla is otherwise a very aggressive woman with fire in her belly, says Remedios.

(PHOTOS/CONTENT COURTSEY: FLYNN REMEDIOS / FUTURISTIC MEDIA NEWORK). You are free to reproduce this content - both pix and text - but please be kind enough to mention credits.

CLAUDIA CIESLA PRAYED AT THE GOLDEN TEMPLE, AMRITSAR AND SIDDHIVINAYAK TEMPLE AT MUMBAI BEFORE ENTERING BIGG BOSS

By Ashwin Salian – Futuristic Media Network

German supermodel Claudia Ciesla who is an ardent follower of Hinduism and always carries a Ganesha with her, had visited several temples in India and even offered prayers and gifts at the Golden Temple – a shrine that she is very fond of – her manager Flynn Remedios revealed in an interview to a Bengali newspaper. She had even attended a Dandiya programme and offered prayers to Goddess Kali, the report mentions.


Apparently, Claudia Ciesla who is very religious by nature, after her conversion to Hinduism has even tried to abstain from Non-Vegetarian food and alcohol. She has even stopped consuming wine. She was very keen on visiting certain places of worship before she could be locked up for three months and insisted that her publicist take her to the Siddhivinayak Temple at Prabhadevi and the Walkeshwar Temple both in Central Mumbai. She even paid a secret visit to the Dargah at Haji Ali - just hours before she left for the Fariyas Hotel at Lonavla prior to entering the Bigg Boss entrance event which was held at the Amby Valley - seeking the blessings of the Almighty, says her publicist. She went disguised at all the places, as her contract with the Channel Colours and the Production House Endemol forbid her from being seen or spotted in public.


So intense was her devotion that the day she arrived from Germany, she went to her hotel changed into Indian wear, disguised herself with a wig and immediately drove with her Indian manager and another friend to the Siddhivinayak Mandir at Prabhadevi where she stood in a queue for almost one hour to get a darshan of Ganeshji -all this after spending more than 16 hours in an airplane.

NB: ALL PHOTOS ARE (C) FLYNN REMEDIOS / FUTURISTIC MEDIA NETWORK AND (C) CLAUDIA CIESLA. YOU MAY REPRODUCE THEM ON YOUR WEBSITES PROVIDED YOU MENTION PHOTO CREDITS.